42 44 57 61 78 117 | LeBron James, pre-NBA days, in a Spurs #44 jersey, George Gervin, next to boy with 'The Hole Truth' t-shirt

Remember when LeBron James signed a lifetime deal with Nike, just after the company turned 44-years-old?  If not, read up here:
http://freetofindtruth.blogspot.com/2015/12/33-44-lebrons-lifetime-contract-with.html

Notice the Nike short the boy is wearing, "The hole truth".  Where is the 'w' for whole?  The truth is in a hole?

'The Hole Truth' sums to '61', like the number of games the Spurs won this year, 2016-17, in the regular season.

https://en.wikipedia.org/wiki/George_Gervin

George Gervin was born April 27, the 117th day of the year.

George Gervin, GG, was known as 'The Iceman'.

Cleveland = 78; NBA Finals = 78

NBA Finals = 57; Cavs won 57 games in season going on to win Championship

LeBron James = 42; NBA Finals = 33/42

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