https://www.inc.com/justin-bariso/john-malkovich-commercial-afc-championship-patriots-jaguars-masterpiece-emotional-intelligence.html
Around the 2:30 mark it gets really good... you'll know when you're at the David and Goliath, and how David never had a chance part... but watch the whole thing.
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Here's another commercial hinting at Super Bowl 52 (notice the colors).
https://www.ispot.tv/ad/AiGE/verizon-nfl-mobile-football-life-balance-featuring-bill-cowher#
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