The purpose of propaganda such as this is for the following reasons:
-Reenforce the significance of money
-Sell merchandise, such as "Yeezy Cleats" (Does Clete Blakeman own a pair?)
Hopkins = 8+6+7+2+9+5+1/10 = 38/47
The name DeAndre also connects back to Kanye West, who the cleats are credited to.
These stories just mostly fuck with the heads of the grown men who have to work 4 months of the year after taxes to make $6,000, which is more than a third of the men in this nation. And yes if you're wondering, I'm in that boat as well.